Review of "This Is The Modern World" Album

by Barry Cain

©Record Mirror - November 1977

Forget the sixties. Forget comparisons. Forget Jam, The Who, Beatles, The Kinks. Forget the naive neurosis of the plagiarists. The Jam are here. And now ...

"This Is The Modern World" reflects a definite PROGRESSION (remember that?) a definite identity mould ... here Weller is making an obvious attempt at creating a Jam SOUND. He succeeds. Brilliantly.

It is in fact a ceremonial uncovering of the post-pubescent metropolitan veil -- moth eaten but nonetheless sacrosanct ... The name of the game is simplicity ... It´s not that Weller is softening, it´s just that he´s learning ... His cracked pavement voice has often been a cause for concern in certain circles which I could never understand. It´s perfect for his songs ... he sings like he looks. Freddie Garrity could never say that.